The United States Postal Service (USPS)'s automation mail system utilizes Intelligent Mail barcode (IMb) technology to identify each piece's final destination. Mailing equipment scans each IMb at a high-speed pace,…
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What's the Status of the Paper Industry? There’s no doubt that the paper industry has suffered as a result of technological advancements. Devices such as computers, tablets, and smartphones have…
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What is Variable Data Printing? Variable print allows companies of all sizes to digitally personalize their direct mail campaign pieces. Based on a file format such as an existing spreadsheet,…
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Although the digital world we live in continues to advance, traditional marketing methods are still highly beneficial and effective. Since internet users are constantly shown advertisements, they’ve learned to ignore…
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